Tuesday, September 9, 2008

Who is Adrian Frutiger?



Adrian Frutiger is a well-known typographer who was born in Switzerland in 1928. As a child going to school Frutiger rebelled against handwriting taught in school and decided to explore his own unique style of handwriting. He became interested in calligraphy and continued to study the Roman letterforms. In his early years Frutiger was strongly interested in sculpture and graphic design. He started out as a typographer working on logos and designing typefaces. Adrian Frutiger’s typeface became known for the legibility and the ability to deliver messages efficiently. One of the most popular fonts Frutiger designed is Univers. Universe is one of the most famous typefaces around the world. It can be seen everywhere; on keyboards, signage, books, etc. Frutiger spent the majority of his life as a typographer and working on designing different typefaces. He has designed over 170 different fonts, many of which are now standard fonts and are used in daily readings. Adrian Frutiger also created the Frutiger numbering system to eliminate naming. Univers was the first font to use the numbering system. The font consists of two numbers. The first set of numbers describes the weight, and the second set defines the width and position. Adrian Frutiger continues to work on calligraphy, sculpture, woodcarvings, and logos in Switzerland.




























Sources:
http://en.wikipedia.org/wiki/Adrian_Frutiger
http://www.kettererkunst.com/bio/adrian-frutiger-1928.shtml
http://typophile.com/node/12118
http://en.wikipedia.org/wiki/Univers
http://www.paratype.com/fstore/default.asp?fcode=445&search=Univers
http://www.typotheque.com/imgs/static/Univers.png
http://editorial.designtaxi.com/news/Frutiger%20Serif%20Pro.jpg

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